The Fraternity
More than a logo. More than a ride.
Original Slowboys began in the London motorcycle scene with a simple idea: create a name that could bring people together without asking them to become the same. What followed was not a clothing line, but an identity carried by riders across countries, disciplines and generations.
The thread
“The eras will continue to evolve. The values should not.”
- Unity
- Respect
- Inclusion
- Loyalty
- Purpose
- Passion for the ride
We welcome riders from different backgrounds, countries, disciplines and levels of experience. What matters is not whether you ride a supersport, a naked bike, an adventure machine, a quad or something else. What matters is how you conduct yourself, how you treat people and whether you genuinely want to contribute to the community.
Race, gender, sexuality, identity and background do not determine a person’s value within this family. Conduct does. That principle is not decoration — it is the reason the Code exists and the reason membership can be reviewed or revoked.
Enter the fraternity
London roots. Worldwide family.
From the first mark in 2016 to the Fourth Era: how a name became a family across countries, disciplines and generations.
Read →The ErasEvery mark carries a chapter.
The design archive. Four eras of artwork, each recording a moment in the fraternity’s evolution rather than a season of graphics.
Read →The CodeConduct is the qualification.
The standards every inducted member accepts: respect for people, for the mark, for the community and for official merchandise.
Read →ChaptersWhere the family stands.
Chapter activity, local leads and the gatherings that turn a worldwide name into a room full of people.
Read →The eras at a glance
The First Mark
2016
The beginning of the name and the first appearance of “Why So Fast”. London energy, early community and the foundation of the identity.
The Expansion
Dates to be verified
The period in which the mark travelled beyond its original circle and the family became recognisably international.
Día de los Muertos
Archive era
A chapter centred on remembrance, equality, life and the visual power of La Catrina. It became one of the brand’s most recognisable design periods and an important symbol of women within the riding family.
MR SJ
Current
A return to the roots: raw, direct and grounded. The Fourth Era carries the history forward while restoring the uncompromising energy of the original movement.
How you join
Apply
Tell us who you are, where you are based, what you ride and why the fraternity matters to you.
Verification
The Slowboys Team reviews applications and verifies identity and activity. The current process may take between three and nine months.
Recommendation
A recommendation from an existing member may be requested where appropriate. It is not always required.
Induction
Approved applicants read and accept the Code, brand-use rules and membership terms before becoming part of the family.
Member access
Once inducted, members receive authenticated access to member-only products, communications, events and chapter activity.
The Code, in short
Respect people
Bullying, harassment, racism, sexism, homophobia and other degrading or discriminatory behaviour are incompatible with Slowboys membership.
Respect the mark
Official Slowboys artwork must not be altered, reproduced or adapted without permission.
Respect the community
Participate in meets, rides and events when reasonably possible. Slowboys is an active fraternity, not a passive badge.
Respect official merchandise
Member apparel represents membership and should be worn with respect.